5 Benefits of Clinical Trial Recruiting Partners

Written By:
Nicki C.

Recruiting participants can be one of the most challenging factors in running a successful clinical trial. Just 5% of eligible patients elect to participate in clinical trials, so getting the appropriate number of participants is the first hurdle. Then, the trial sponsors are responsible for ensuring that enrollment deadlines are met, that the patient sample is diverse and representative of the target population, and that participant and trial data are managed efficiently and accurately.

Failure to meet any of these challenges could result in an unsuccessful trial - one gets stalled in a phase without moving forward or one that loses momentum and fails entirely. The fundamental problem is that the people who design and run clinical trials are focused on the medicine and science and design of the trial. Many clinical trial sponsors are looking to clinical trial recruiting partners to help them overcome these challenges.

There are a number of different ways that a clinical trial recruiting partner can help ensure a successful clinical trial. These include:

Speed

80% of clinical trials do not meet participant enrollment deadlines, with 50% enrolling just one participant or none at all. This means that trials are subject to expensive delays and critical treatments are slower to reach the people that need them.

A clinical trial recruitment partner is an expert in marketing trials and studies to eligible participants. Many have a pipeline of potential enrollees ready to sign up when the right opportunity arises. These qualifications speed the process, ensuring that clinical trials meet participant enrollment deadlines and improving the probability of success. 

Reach

Traditionally, clinical trials and studies have engaged participants through community outreach or medical partner referrals. While these are still important parts of the process, they limit the number of people that availability messaging can reach. 

A patient recruiting specialist has experience with and access to additional channels - including social media, email, easy access and referrals - all of which improve a trial’s reach. And the more people you reach, the more candidates you can potentially enroll.

Diversity

Diversity in clinical trials is an ongoing problem, one without an easy answer. According to the US Food and Drug Administration, in 2020 the racial and ethnic makeup of drug trial participants was:

  • 75% White
  • 11% Hispanic
  • 8% Black
  • 6% Asian

This lack of diversity is a concern to researchers, as it is not reflective of the larger population that will eventually access a drug or treatment should trials be successful.

A partner company increases the potential candidate pool, both in size and diversity. Digital channels can be targeted to improve outreach among different demographic groups, depending on the requirements of a particular trial.

Data Management

As researchers, keeping track of participants, trial data, and results can take a lot of time and effort away from critical efforts. Manual data tracking increases the possibility of human error, which can put the entire trial at risk.

When choosing a patient recruitment partner, think about ongoing data management and reporting needs. Having a pre-built platform for participant management allows researchers to respond to changes with agility and reduces human error.

Efficiency

All of these contribute to a larger benefit: more efficient operations. A partner recruitment organization (PRO) helps to lighten the administrative load for clinical trials. Lifting the administrative duties from clinicians means eliminating wasted time, effort, and resources. Efficiency in clinical trials means that limited resources are channeled to the highest-impact, critical functionality.

There are many benefits to partnering with a clinical trial recruitment partner. The right partner has tools and strategies in place that can help a trial enroll patients quickly and efficiently, manage participant data, and improve critical diversity measures for more successful results.

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